TikTok is introducing a updated setting that permits them to lessen the quantity of artificial intelligence-produced videos appearing in their streams. This move comes as the platform announced that it currently hosts more than 1 thousand million AI videos.
Pilot Phase and Launch
This change is undergoing trials over the next few weeks before a full-scale rollout. This shift coincides with a surge in AI-generated material, spurred by new video-generation tools.
The Broader AI Trend
Recent reports that approximately 10% of the fastest-growing content creators on a competing service exclusively feature content made by AI. A considerable share of this material is deemed “AI slop”, a label for substandard, bulk-generated content that is frequently illogical or surreal.
Our research shows that numerous viewers enjoy content produced via AI tools, including digital art to science explainers, and we intend to offer the community the option to see more or less of that, according to their own preferences,” commented a platform representative.
Volume and Proportions
The service disclosed that there are currently over a billion videos on its network tagged as made with AI. Overall, over 100 million media items are added to the platform each day, making AI content a minor part of its total content library.
How to Adjust Settings
Members will be able to decrease or raise the volume of AI-generated videos they see by accessing the topic control option in the application and selecting AI-made media. Further subjects that are already be controlled under the setting include news, clothing, aesthetics, and movement.
AI Disclosure Rules
TikTok’s policies oblige users to identify convincing AI-made content, and it prohibits dangerous deepfakes of public figures or emergencies. Any realistic AI-generated clip that is without a tag can be taken down under its community policies.
In addition, the app will henceforth attach an AI-generated tag to content created with its built-in AI features, or flagged by an cross-platform project for identifying AI-generated material. This step is designed to stop users from attempting to evade the labeling process.
AI Literacy Programs
TikTok is additionally introducing a $2 million AI literacy fund for specialists and organizations to develop informative material about using AI responsibly. This initiative will support charitable organizations dedicated to teaching programming and robotics.
Content Safety Approach
The video-sharing app has justified its moderation strategy, amid controversy over proposals to cut jobs for hundreds of review team members in the United Kingdom. TikTok is expected to reduce hundreds of positions in its trust and safety division in London, with labor groups and internet security professionals expressing worry that staff are being displaced by AI moderation.
A senior executive stated that staff-based oversight would still have a role, but artificial intelligence can protect employees by filtering out the most graphic content prior to it is viewed by staff. The platform reported a 76% decrease in shocking and graphic content reviewed by content reviewers over the past year due to reliance on its automated systems.
We believe it is crucial to combine staff and AI to keep the platform safe,” she said. “We’ll have people as integral to the approach, but we further consider it’s extremely critical to minimize viewing of dangerous material as quickly as possible, which is why a significant AI assistance is making a difference work at speed.”
